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experiments

I’m starting a new SEO-focussed niche blog

Over the last 3-4 years, through my experiments, one major learning is that I am not good at social media and I need to get better at it in order to continue to grow as an independent writer.

Now, to solve this problem, there are 2 ways:

  1. Improve at social media. This is easier said than done. I have tried this several times, but I’ve realized that the mental drain is too much for me.
  2. Find alternative avenues for growing my online presence. Two things here: 1) do interesting things & write about them without being too worried about “growth”, and, 2) master SEO

Through this website, I get a chance to focus on 1.

SEO has been a thing I’ve thought about for a long time now, but never really learned it completely. To change things up, I’m launching a new side project.

I’ll be following this fantastic, free and simple course by Growth Machine in order to build and scale a blog from scratch. I’m picking a niche I am certainly not an expert in, but am definitely curious about.

I have two goals through this project:

  1. Grow primarily via SEO. I’m explicitly not taking a traffic goal just yet, since I’m not sure of the potential yet. Once I know more, I’ll pick a number.
  2. Earn passive income through this blog.

While I’ll be writing a lot more about this project in the coming days, I’m not revealing the project and the niche just yet. Once I figure out an approach to achieve the above two goals, I’ll share more openly what I am doing.

Wish me luck! And if you want to learn how I am doing it, follow along on Twitter.

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